New creative types are constantly introduced in order to try and increase the value of publishers' inventory (such as popups, interstitials, rich media, fly-by ads). Despite all these efforts, average CPM / ECPM rates have not changed significantly over the past few years.
Today, advanced online publishers know that a good online campaign is one that not only generates a high effective CPM for the publishers, but also provides a low effective CPA (a higher ROI) for the advertiser. A win-win situation is an essential element in long-lasting, successful campaigns.
Creative Calls presents online publishers with a new way of monetizing their advertising space.

If you'd like to become a Creative Calls publisher click here

To experience Creative Calls live demo click here